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Shifting your medical practice to a new location can be challenging, especially when it comes to retaining patients. However, with proper planning and communication, you can maintain strong patient relationships and ensure a smooth transition. Here are some tips on how to retain patients when moving your practice to another location:

1. Communicate Early and Often:

As soon as you've decided to move, inform your patients about the upcoming relocation. Use multiple communication channels, such as emails, newsletters, social media, and in-office announcements. Provide clear and detailed information about the new location, including the address, directions, and any changes in hours or services.

2. Emphasize Benefits:

Focus on the positive aspects of the move, such as improved facilities, expanded services, or greater accessibility. Explain how the new location will benefit patients and enhance their overall experience.

3. Offer Incentives:

Encourage patients to visit your new practice location by offering incentives, such as discounted services, free consultations, or special promotions. This can help build excitement and motivate patients to continue their care at your new location.

4. Maintain Consistent Quality of Care:

Ensure that your patients receive the same high-quality care and personalized attention they have come to expect. Maintain consistency in your staff, services, and approach to patient care during the transition to help patients feel comfortable and confident in your new location.

5. Foster Patient Relationships:

Continue to nurture strong relationships with your patients by staying engaged, responding promptly to inquiries, and soliciting feedback. Demonstrate that you value their loyalty and are committed to meeting their needs, even during the relocation process.

6. Update Online Presence:

Make sure to update your practice's contact information, including your address and phone number, on all online platforms, such as your website, social media profiles, and online directories. This will make it easy for patients to find your new location and get in touch with you.

7. Provide Assistance:

Offer assistance to patients who may have difficulty accessing your new location, such as elderly or disabled individuals. This can include providing information on public transportation options, arranging for transportation services, or even offering home visits when necessary.

8. Collect Feedback:

After the move, ask patients for feedback on their experience at your new location. Use this feedback to make any necessary improvements and ensure that your practice continues to meet and exceed patient expectations.

By following these tips and maintaining open lines of communication with your patients, you can successfully navigate the relocation process and retain patients at your new practice location. With careful planning, a focus on patient satisfaction, and a commitment to maintaining the highest standards of care, you can continue to grow and thrive in your new location.

Book a consultation call today!

DR PRANAV AGALE

FOUNDER & CEO

Pranav is a practice marketing consultant on a mission to help doctors streamline their practices and grow ethically. In 2013, he bootstrapped and founded Praxis360 to fuel his mission.