We knew this approach may not fully resolve her concerns, but unfortunately, we had limitations. As a doctor, you would agree that dealing with a previously failed case comes with a lot of challenges, and the same applies when you want to make changes to an existing website.

Despite these challenges, we focused on what we could control—SEO. We researched the right keywords, analyzed the competition, and kicked our SEO efforts into high gear. After nearly a year of hard work, Dr. Shruti saw significant improvements in her Google ranking and website traffic. However, the increase in Smile Designing leads was still not as expected. This was when Dr. Shruti agreed to the website revamp.