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Ivory Dental’s Growth Journey: From Startup To Success

Ivory Dental’s Growth Journey: From Startup To Success

MEET

Dr. Vishwas Madan

Meet Dr. Vishwas Madan, a renowned Periodontist and the driving force behind Ivory Dental, located in Seawoods, Navi Mumbai. Since 2016, Dr. Madan has partnered with Praxis to revolutionize his dental practice. What started as a small clinic has now grown into a thriving dental hub, and the journey has been nothing short of extraordinary. 

Initial Assessment

Ivory Dental Clinic was a growing clinic in seawoods, with limited visibility and recognition.

The clinic’s visibility was very minimal, as patients searching for the clinic, Ivory Dental, were not visible in Google.
Patient flow was steady, but there was room for growth and attracting more patients.
The clinic’s brand was still in the early stages with limited recognition within the seawoods area.

Suggestion

Ivory Dental, with its growing potential, partnered with Praxis to boost its online presence and strengthen brand recognition in Seawoods.

1
Dr. Vishwas partnered with Praxis to transform Ivory Dental, a modest clinic with big aspirations.
2
The clinic had a minimal online presence and lacked visibility on Google search results.
3
Patient flow was steady, but not overwhelming, and brand recognition in Seawoods was just starting to take hold.
4
The goal was to elevate Ivory Dental’s online presence and establish a stronger community presence.

Digital Marketing Strategy

 Praxis developed a tailored digital marketing strategy for Ivory Dental, focusing on SEO, social media, content marketing, and PPC advertising. Starting with just 10 keywords, Ivory Dental now ranks for over 150+ keywords on the first page. We ran targeted Instagram campaigns, created engaging content for patients, and launched Google Ads to drive traffic and conversions, ensuring a strong, well-rounded online presence.

Our Implementation

1
We launched Ivory Dental’s first website and later revamped it with a fresh brand identity, enhanced SEO, and improved user experience.
2
Targeted Instagram campaigns and a new YouTube presence expanded the clinic’s reach to a wider audience.
3
Effective Google Ads and local search optimization boosted Ivory Dental’s visibility on Google.
4
We supported Dr. Vishwas in planning successful offline events and strategies for better patient retention.
5
Focused on staff training to deliver a memorable and pleasant patient experience.
6
We provided personalized consulting services to support treatment acceptance and developed strategies to promote cosmetic dental procedures to existing patients.

Results

Phenomenal Results: Ivory Dental’s Transformation

Within five years, Dr. Vishwas had to move to a larger clinic to accommodate the growing number of patients.
Over the past eight years, Ivory Dental’s revenue has increased tenfold.
The clinic now ranks for over 150+ keywords on the first page of Google, improving its online visibility.
Ivory Dental’s online presence has become robust, commanding attention in the local market.
Active Instagram targeting has significantly boosted lead generation for the clinic.
Effective local search optimization has solidified Ivory Dental's reputation in Navi Mumbai.

Conclusion

Dr. Vishwas Madan and Ivory Dental’s journey from a small clinic to a leading dental practice in Navi Mumbai is a testament to the power of a well-executed digital marketing strategy. We are proud of their growth and excited about our continued partnership. Here’s to looking forward to another decade of success together!

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Project Information
Dr. Vishwas Madan
Dentist
Grow Your Practice With Praxis
Grow Your Practice With Praxis

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