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How We Grew Website Traffic by 250%, Patient Footfall by 40%

How We Grew Website Traffic by 250%, Patient Footfall by 40%

16

MEET

Dr. Basavaraj

Dr Basvaraj, the owner of Shree Vishwa Vande Dental Clinic, built a thriving dental practice. However, like many in their field, they faced significant challenges in reaching a broader audience and increasing their online presence. They came to us with clear goals: to increase website traffic, enhance engagement, and ultimately, attract more patients to their practice. 

Initial Assessment: Dr. Basavaraj’s Struggle With Digital Presence

Before partnering with us, Dr. Basavaraj faced challenges in online visibility, requiring a strategic digital overhaul.

Dr. Basavaraj’s clinic had a minimal digital footprint, making it difficult for potential patients to find it online.
The clinic’s website lacked the necessary engagement, resulting in low visitor numbers and minimal patient interaction.
The clinic’s conventional marketing efforts were insufficient, indicating a clear need for a modern digital marketing approach.

Suggestion

A comprehensive digital strategy was crafted to improve online visibility, credibility, and lead generation for Dr. Basavaraj’s clinic.

1
Redesign the website to reflect the clinic’s professional image, building trust and credibility with visitors.
2
Implement a targeted SEO strategy to boost search engine rankings and make the clinic easily discoverable.
3
Utilize paid ads and performance-driven marketing to generate immediate traffic and increase patient leads.
4
Combine all components into a unified strategy for a long-term, sustainable digital presence.

Challenges Faced

Before partnering with us, Dr. Basavaraj’s clinic struggled with a minimal online presence and low website traffic, relying primarily on conventional marketing methods. Their website engagement was lacking, and they struggled to reach a broader audience. The clinic’s digital strategy was underdeveloped, and its metrics indicated a need for a strategic overhaul to improve visibility and attract more patients. 

Solutions By Praxis30

Personalized Digital Strategy Implementation

1
Conducted a comprehensive SEO audit followed by a complete website revamp to improve search engine visibility and user experience.
2
Launched treatment-specific and area-bound ad campaigns designed to reach the right audience and drive targeted traffic.
3
Launched treatment-specific and area-bound ad campaigns designed to reach the right audience and drive targeted traffic.

Results

Healthcare Marketing is something that doesn’t give immediate results. We continued working & improving over the 15 months, and we could clearly see the difference we had made together. The practice saw:

Omkar Eye Hospital’s website ranks for 20+ key search terms, driving more patients to the clinic.
The clinic’s consistent online presence led to a surge in patient inquiries.
Replaced Dr. Kakade’s personal number with a dedicated line, ensuring smoother call handling.
The front desk staff were trained to manage patient calls, reducing frustration efficiently.
Dr. Kakade is now free from constant phone interruptions, allowing him to focus on patient care.
The revamped communication system created a more organized and hassle-free experience for patients.

Conclusion

Dr.Basavaraj’s journey from a minimal online presence to digital marketing success is a testament to the power of a well-executed strategy. We’re proud of their growth and excited about their future potential. As of 2024, our partnership is already entering its 4th year, and we are looking forward to many more years to come. 

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Project Information
Dr.Basavaraj
Dentist
Grow Your Practice With Praxis
Grow Your Practice With Praxis

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